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Coinbase and Bitget make history as first crypto sponsors of Esports World Cup amid Dota 2 match-fixing scandal

Crypto Briefing 2026-07-23 10:57:35
Context: The Esports World Cup (EWC) has secured its first-ever crypto sponsors, Coinbase and Bitget, for its 2026 event. This development comes at a challenging time for the Dota 2 esports scene, which has seen a significant 24% year-over-year decline in viewership. The esports industry is also reeling from a match-fixing scandal.

Key Facts

  • Coinbase and Bitget have made history by becoming the first cryptocurrency companies to sponsor the Esports World Cup, specifically for the 2026 event.
  • The Dota 2 esports scene has experienced a substantial 24% year-over-year decline in viewership, highlighting challenges faced by the industry.
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