Samsung's cheaper Z Fold 8 is crushing the Ultra in pre-orders
Android Police 2026-07-28 14:33:47
Context: Samsung's Galaxy Z Fold 8 is reportedly outselling its more expensive sibling, the Z Fold 8 Ultra, in pre-orders, with two well-respected leakers claiming the device is exceeding expectations. The Galaxy Z Fold 8 is said to be particularly popular in Samsung's home market of Korea. This unexpected trend has significant implications for Samsung's foldable phone lineup.
Key Facts
- The Galaxy Z Fold 8 is outselling the Z Fold 8 Ultra in pre-orders, with one leaker, Lanzuk, stating that the device had 40% more stock ordered for production than the Ultra, yet Samsung is still struggling to fulfill pre-orders.
- According to Korean tipster Lanzuk, the Galaxy Z Fold 8 is exceeding Samsung's pre-order expectations and heavily outselling the Z Fold 8 Ultra in Korea.
- Ice Universe, another leaker, has confirmed Lanzuk's statement, stating outright that the Fold 8 is outselling the Ultra quite strongly.
- The Galaxy Z Fold 8 is expected to become Samsung's best-selling foldable device of all time, according to Ice Universe.
- Despite being a more affordable option, the Galaxy Z Fold 8's wider design seems to be resonating with consumers, potentially signaling a shift in consumer preferences away from taller, more expensive foldable devices.